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NAIDOC Week 2022

Posted 04 Jul 2022 by Vicky Shum

Celebrating Indigenous Cultures and Art at Assetlink

NAIDOC 2022 HERO IMAGE

With this year’s NAIDOC Week theme, “Get Up! Stand Up! Show Up!”, Assetlink shines the spotlight on Indigenous art to increase the understanding, value and recognition of Aboriginal and Torres Strait Islander cultures, histories, knowledge, and rights.

Art holds tremendous power to revive and sustain culture, share knowledge, and foster communication. This is why Assetlink supports and collaborates with Indigenous artists on important projects to increase the visibility of Indigenous cultures and arts in the workplace. 

To celebrate this year’s NAIDOC Week, Assetlink has commissioned local artist Jasmine Sarin, a proud Kamilaroi and Jerrinja woman born and raised in Wollongong (Dharawal Country) to design this year's NAIDOC Week Uniform. Jasmine is the founder of JS Koori Designs and an active member of the Boomalli Aboriginal Artists Co-operative. 

About The Design

The artwork titled Ngurra - a Dharawal word meaning Camp depicts Assetlink as a home that connects to communities, organisations, and partners. The main circle in the centre represents the company, its core values and a strong sense of customer service. The other circular symbols around refer to People and Place, and Partners, while the footprints are symbolic of the company creating connections through collaborations and partnerships. The patterns and colours in the background are an acknowledgement of the changing landscape of this vast country, and a recognition of the history and cultures of the Traditional Custodians of the Land.

Sharing here some photos of our team members proudly wearing their specially designed NAIDOC Week shirts.


NAIDOC 2022 Uniform Groups

NAIDOC Week Events Across Sites

Clients and partners have organised NAIDOC Week events at their respective sites and Assetlink team members were invited to participate in the celebrations. Sharing here the fun and camaraderie we captured in photos.


NAIDOC 2022 Client events
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